Do Indie Authors need to Market?
It’s so hard to get published and then do your marketing on your own. This is a problem many Indie authors come across. You write the book, great! You find a platform, Amazon Direct, for example, then you sit there and wait for the money to roll in right? Wrong.
You have to edit and market your work. Edit, edit and edit. I use two programmes to edit my books. Grammarly and ProWritingAid. I paid for the upgrades to both, and they are worth it. I use Grammarly to do the initial grammar edit. Then I scroll through the twenty reports ProWritingAid offer. Once they are done, it’s a final Grammarly check, and then I send to my proof-reader.
Marketing is a huge part that is often overlooked or misunderstood. You have to market your book, the fact you’ve published your book is not enough. Hook up to as many social media platforms as you can. Get your name out there. You can start marketing before you publish your book. It drums up pre-orders. Hit the Facebook groups, don’t make the mistake of just using ones suited to your genre or joining only a few. I’m in well over sixty.
Marketing is constant work, and you need to accept that at least an hour a day will be dedicated to this. You can’t sit on your laurels and expect it to come to you! Work hard, and it will be rewarded.